NAR Updates Field Guide to Women Homebuyers
Realtor.org just updated their Field Guide to Women Homebuyers. Excuse me – did I just hear you say you had no idea there was such a thing? Well, there is! So, have at it.
The field guide’s intro paints a great macro picture of the rise in market share of women consumers over the last two decades, before describing some of the unique challenges women face and providing oodles of resources to help you help them.
“According to the State of the Nations Housing: 2009 report, compiled by the Joint Center for Housing Studies of Harvard University, “social and economic trends have given women a more powerful presence in housing markets. Between 1980 and 2000, the number of households headed by unmarried women increased by almost 10 million.” The same study, however, also states that, “because women still earn less on average than men do, they are more likely to face housing problems than either married-couple households or households headed by unmarried men.”
This Field Guide contains books, Web sites, statistics, reports and journal articles on women and new homeownership trends, homebuying needs and special issues concerning women and financing. (D. Winchester, Information Specialist)”
